A new year means new trends and priorities for virtually every industry under the sun. And for healthcare payers, several of the most prominent developments of the past few years– such as prior authorization, concerns around member experience, compliance, and the ever-rising role of AI– are projected to become unavoidable in 2024. So how can payers leverage technology to get ahead of these rapidly developing trends? That’s where Salesforce Health Cloud comes in. In this episode of Transformation @ Work, we’re looking at how payers can leverage digital tools to stay one step ahead of 2024’s fastest-developing trends and priorities.
A new year means new trends and priorities for virtually every industry under the sun. And for healthcare payers, several of the most prominent developments of the past few years– such as prior authorization, concerns around member experience, compliance, and the ever-rising role of AI– are projected to become unavoidable in 2024. So how can payers leverage technology to get ahead of these rapidly developing trends? That’s where Salesforce Health Cloud comes in. In this episode of Transformation @ Work, we’re looking at how payers can leverage digital tools to stay one step ahead of 2024’s fastest-developing trends and priorities.
Key Highlights
02:49: Outlining the major trends set to impact the payer industry in 2024
04:10: How payers can leverage Salesforce Health Cloud to deliver the best-in-class experience to their members
06:50: Steps payers can take to streamline the prior authorization process through technology
10:45: The critical importance of building relationships with outside community organizations, and how Salesforce can help facilitate them
13:55: How Salesforce Health Cloud can help payers stay compliant and on top of legislative changes
16:32: Why the payer industry is relatively cautious to build AI into their workflows
19:47: Low-hanging fruit: steps payers can take right now to get ahead of 2024’s developing industry trends
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